Bluebell Bay

Soft blues. Well-loved denim. A whole new story. 🐾

Bluebell Bay pairs delicate blue florals with beautifully faded upcycled denim for a soft, easygoing take on the Weekend Denim Collection. A repurposed jeans pocket gets a little extra personality with vintage-inspired lace and a sweet blue flower detail, while the coordinating blue lining keeps everything light and fresh.

Even the handles have a history—they were made from the waistband of the distressed denim jeans used to create the bag, giving another piece of the original jeans a brand-new purpose.

A coordinating zipper pouch brings together the same faded denim, tiny florals and lace for a set that feels perfectly made for slow weekends, sunny days and somewhere near the water.